Staging -It’s Not Personal, It’s Business
First, let us define staging as many people are confused on what it actually is. Staging is a method of decorating that is designed to showcase the home’s best assets, impress buyers and sell it quickly for the highest possible price. (Investopedia) Staging is putting your home in its best possible light, taking out your personality and showing buyers the possibilities that await them. This is where it can feel personal and we are here to tell you, please do not take any staging advice personal. Realtors and professional stagers have an objective viewpoint of your home and also know the psyche of potential buyers. They take all of this knowledge and work with what you have to show your home in the best possible way.
Why should you stage? According to industry data, staged homes sell 88% faster and for 20% more money, on average. Staging works, especially in tough markets. Decluttering is the first phase of staging and has the biggest impact. Take all your knickknacks, personal photos, special collections and box them up. This will “open up” space on your shelves, counters, & closets and depersonalize your home. Potential buyers want to visualize what their lives will look like in the home, not what your life looks like. Potential buyers are also more likely to overlook certain faults of a home when its decluttered and staged.
Other staging recommendations include:
- Paint walls a neutral color and fix any cracks or holes in the ceiling or walls
- Replace worn or dirty carpets or floors
- Take advantage of any natural lighting and replace broken shades, curtains, or blinds
- Freshen up any landscaping, especially in the front of the house and any backyard decks or patios
- Remove excess furniture or arrange furniture to make the most out of a room
- Clean, declutter, depersonalize, and remove any foul orders (pets, mold, children)
For more information on Staging, check out HGTV. Our Realtor Associates are also available to help guide you and can be reached by calling our office at (609)492-2256.